A bridge on Highway 50 is closed, affecting travel to Gunnison from the west. Click here for more info.

Local Business Spotlight

Showcase your local product or service at the airport

The ICELab’s Local Business Showcase is a way for the Gunnison Valley to exhibit the products and services that are exported outside of Gunnison County. This display will be in the Gunnison Crested Butte Regional Airport (GUC), where travelers can see it as they arrive and depart to and from Gunnison and Crested Butte. Residents and visitors alike can enjoy learning about what the business community is up to and how to support local entrepreneurs from the airport advertising. See below for more information if you are a local entrepreneur exporting products and services outside of Gunnison County.

Timeline and Requirements

Applications are open now on a rolling basis. The requirements for having a product displayed are below.  Please email ICELab Manager TJ Taylor at [email protected] with any questions.


When can I get my product or service displayed in the GUC airport?

There are three rotations per year for airport advertising and three companies will be in each rotation. The rotations are February to May, June to September and October to January. No company can display goods/services for more than one rotation per year and rotations can not be consecutive.


How can I get my product or service displayed in the GUC airport?

• Must be either headquartered or have a majority employee base in Gunnison County
• Must be exporting goods or services outside of Gunnison County or have an export plan built
• Must have goods or services in stock/ready to be provided
• Must complete application form in full
• Must provide full airport advertising display 5 days before the display period at the airport begins
• Must provide ICELab metrics from year prior and for the 5 years going forward (Revenue, # employees in county, # of high paid employees in county, # of WCU interns/recent grads employed). ICELab metrics are always held with confidentiality and are only reported out in large groups that obfuscate any individual company metrics. These metrics provide support to the ICELab and its funders on how economic development efforts in the valley are progressing.
A cluster of wildflowers is in the foreground of the picture. There is a chairlift and mountain peaks in the background

About Gunnison and Crested Butte

Things to do

The Gunnison Valley is situated among 2 million acres of public lands. It is a paradise for mountain biking, skiing, hiking and other things to do outside. Some of Colorado’s coolest mountain towns are in the Gunnison Valley. Gunnison is home to Western Colorado University. This mellow town also provides access to the river, skiing and biking. Crested Butte is a mining town turned ski town. It’s colorful and quirky and has amazing access to the outdoors. 

Gunnison-Crested Butte Regional Airport

Looking for more information on the Gunnison-Crested Butte Regional Airport (GUC)? Learn about traveling to the Gunnison Valley, check flight schedules and book flights with our getting here guide

The ICELab @ Western

The ICELab @ Western is Gunnison’s all-in-one coworking space and business resource center. The ICELab provides office space and business consulting for local exporter businesses. It also hosts several programs every year designed to help entrepreneurs grow their businesses. 

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