Formed in 2002 by popular vote, the Gunnison Crested Butte Tourism and Prosperity Partnership (TAPP) leverages local marketing district taxes to grow lodging revenues and promote flights into Gunnison-Crested Butte Regional Airport. TAPP also champions sustainable tourism, promotes economic development and supports Western Colorado University. TAPP’s social media channels serve content to visitors, potential visitors and locals alike. TAPP’s social presence strengthens Gunnison Crested Butte’s brand image while informing about sustainable tourism and current events.

The Gunnison Crested Butte Tourism & Prosperity Partnership (TAPP) is seeking a part-time content creator intern to help build our brand on TikTok. This internship role will be in charge of collecting video content from around the Gunnison Valley for the @VisitGCB TikTok account. 

The ideal candidate will have strong video skills, knowledge of the platform and a passion for sharing what makes the Gunnison Valley an incredible place to visit. Candidates should be on the pulse of trends within social. We’re seeking someone who is self-motivated, creative, and eager to travel around the valley for content needs. 

This intern will report directly to the TAPP social media coordinator, supporting the marketing and social media team. This person will work independently to fill specific weekly content needs as outlined by the social media coordinator. Ideally, we’re looking for someone who will also be able to generate their own ideas for unique and engaging content. 

This position offers flexible hours and the opportunity to work from home or the coworking space at the ICELab @ Western. 

This is a paid internship for the 2022-2023 academic calendar year with the opportunity for a permanent position.

• Support the marketing and social media team in creating weekly content for the newly launched @VisitGCB TikTok account
• Engage with TikTok followers and monitor conversations with an understanding of the brand’s voice
• Keep a pulse on the latest TikTok and emerging platform trends, and propose ideas on how to stay on trend
• Participate in brainstorms and content ideation
• Be self-sufficient and self-motivated with producing content

The ideal candidate:

• Must be a current student at Western Colorado University and live in the Gunnison Valley
• Must have reliable transportation to get around the valley
• Must have their own smartphone or other video equipment
• Has experience as a TikTok creator, with an understanding of what performs well on the platform, what doesn’t, and why
• Is responsible, reliable and attentive to detail
• Is a proactive creator and effective communicator
• Is enthusiastic about living in the Gunnison Valley and eager to capture scenes and events
• Participates in skiing, mountain biking and other outdoor sports TAPP promotes (preferred, but not required)

$430 per month

Please send a resume and portfolio (if available) to TAPP marketing manager Katy Mooney at [email protected]. The deadline to apply is Oct. 31, 2022.